The highly technical ESF collection has been ecologically designed for ski instructors at the Courchevel 1850 training centre. These professional garments are used in extreme conditions and have all the advantages of outdoor technology, meaning they are heat-producing, breathable, ergonomic and aesthetic. The multi-layered collection can be worn along with other garments. Co-developed with the French weaver Chamatex, the parka's technical fabric has a high-performance waterproof layer.
This new collection has also been designed to convey symbolic environmental and social values to stakeholders. The #PleaseRecycle slogan is visible on the back of the jacket, inviting chic international tourists to get involved in protecting nature and safeguarding clean mountains. ESF instructors are fervent defenders of their mountains in the face of pollution and ecological ignorance, themselves players in collaborative slope cleaning operations during the summer. This new collection highlights their role as mountain ambassadors.
"Our goal for the Greater Reims Urban Community is to maximize the durability of the protective clothing we buy for our various departments. Today, this Fluo Advanced range, with its reduced environmental footprint, helps raise our agents' awareness of the challenges of their jobs and public service missions, such as cleanliness and waste management."
"Together we have created on-trend smart products as part of a meaningful range which gives the wearer an undeniable advantage, in terms of ergonomics as well as ethics. Our aim at EPI Center is to keep on pushing back the limits of our products' environmental impact and technical performance."
"We're delighted with our collaboration with CEPOVETT Group professional clothing. We now have a specialised and high quality collection that represents Courchevel 185 perfectly. It's both ultra-technical and highly stylish, which is in line with our international clientele. With this new outfit, we want to convey a strong message to make our customers aware of the importance of environmental protection."
“By replacing conventional cotton with linen, Lafont has taken a further step toward local sourcing: the flax is grown in the north of France, woven and dyed in Laval and the final product is manufactured in the CEPOVETT Group workshop in Saint-Étienne. This exemplary manufacturing value chain is a testament to the French expertise that has long been a hallmark of the brand: producing ethical, responsible and well-designed occupational clothing.”