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Novotel: an apron made from recycled clothing
In conjunction with hotel chain Novotel (AccorHotels), CEPOVETT Group collected and recycled old uniforms from its Spanish and Portuguese hotels and repurposed them as restaurant aprons. The initiative generated 700 tonnes of fabric from 650kg of used textiles and recycled polyester from plastic bottles, which were converted into 400 aprons, of which 275 came in children’s sizes. “It’s a unique industrial challenge for the occupational textile sector and a step further towards eco-responsible workwear”, said Marc Jacouton, External Relations and Sustainable Development Manager at CEPOVETT Group.
As well as the environmental benefits, Novotel went one further, by incorporating an educational aspect. The aprons, as well as learning material such as colouring books explaining the manufacturing process and pencils were distributed to younger hotel guests to raise awareness about recycling and the environment.
“At AccorHotels, we are committed to providing a positive hotel experience by innovating with our partners and suppliers. The joint initiative with CEPOVETT Group and our Novotel colleagues in Spain and Portugal underline our ambition to design new positive and responsible models. Giving new life to an item like used uniforms and converting them into kitchen aprons represents a step forward for the circular economy and is gratifying for our staff, as well as being of interest to our guests.”
